De Risk International

Marketing Risk. Managed

Big Idea

De Risk is a highly specialised provider of rewards risk coverage solutions and platforms within the consumer promotion and loyalty program rewards industry, with a reputation for delivering effective programs and campaigns individually tailored to the requirements of each client.

Their expertise, depth of experience and insight uniquely equip them to develop bespoke solutions, tailor-made to appeal to the desired target market of their clients’ ensuring their marketing campaigns are not only highly effective but risk free.

De Risk’s innovative and responsive pricing model based on individually assessed program risk profiles enables clients to maximise their marketing spend, facilitating richer and more attractive offers being made to consumers thereby giving campaigns an infinitely better chance of success. They ensure maximum reach into markets by providing multi-platform program mechanics ensuring there is a solution for any target market.

With more than 20 years’ experience to draw from and a solutions-based approach that is 100% geared towards achieving the goals and objectives of our clients, De Risk is recognised not only as a leading provider in its field, but a key partner to our clients and business partners.

Activity Highlights

Certified Professional of Incentive Management (CPIM) issued by Incentive Marketing Association


Marc Johnstone – CEO.

Portugal Ventures’ Investment Manager

Ana Lobo Xavier