NewCoffee

The 4th player in the Portuguese coffee market

Big Idea

NewCoffee manages a portfolio of 6 brands – Lavazza, Bogani, Caffecel, Sanzala, Novo Dia and A Caféeira. It is currently focused on organic growth, a strategy that recently saw the rebranding of all its brands and enhancement of its management structure. Given the company’s experience in the integration of acquired competitors, add-on acquisitions may also be considered, should there be opportunities with a strategic fit for NewCoffee.

Year Founded

2007

Year Invested

2007

Sector

Industrial Services

Stage

Other leveraged buy-out

Team

Pedro Oliveira – CEO